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I’m a Jack-of-all-trades with experience across the board – something you’ll only find in an old-timer. However, in these enlightened times of specialisation, if you've dealt with web developers who lack design skills, or graphic designers who've had to outsource illustration briefs or refer you to a mate who does web design, at least I can provide you with a single source of accountability.
A short, relevant video can work wonders for your marketing credibility and visibility. You can display it on your website, upload it to YouTube, or even show it on a screen in your reception area. I can also produce instructional videos for product installation or operation.
A common complaint I hear is the extra cost of combining the talents of multiple specialists. Not to mention, the need for repetitive briefs and coordinating the outcomes, which usually falls on the client.
Anyone can create a website. Draft a list of your services in Word and save it as HTML... done! Alternatively, you can select from the numerous online DIY website services. The decision is yours. However, is a free or discounted web presence truly doing your professional organisation justice? There are countless options available to you in the 'web design' arena, and I'm just one among many. But how many can meet the following briefs?
I can brand a business, design its logo, create brochures and point-of-sale material, develop product packaging, design the signage for the premises, create vehicle wraps, build the website, write the marketing copy, produce the launch video, and come up with a slogan for the staff T-shirts. Oh, and perhaps I could also create some unique animations to help distinguish your website from your competitors.
I've been illustrating since the '70s, and I've been doing so with computer software since 1989. I have created everything from speculative house and subdivision plans to 6-metre murals for reception areas in Wellington's CBD. People often ask me to transform old faxed diagrams into crisp, new vector art, or to create an explanatory drawing for a client's product.
Or... I can handle simple briefs, like producing a quick logo that's better than the free AI logos available online, but not as expensive as what that city agency quoted.
Effective branding is crucial for anyone looking to create a professional public image. A $20 AI-generated logo from the internet might seem like a smart investment—until someone highlights a competitor using the same logo. Branding includes everything your company stands for, from product names to vehicle selection.
Or discreetly tidy up the brochure that your well-meaning teenage daughter made for you a year ago (adding an apostrophe to 'YOUR IN FOR A TREAT')
Graphic design is the one tool to rule them all. A skilled designer can seamlessly integrate branding, packaging, vehicle signage, and web presence to provide a cohesive package to your customers.
Check out a few case studies of past clients below:
As a jack-of-all-trades, I'm not bound by conventional expectations. Throughout the years, I've been tasked with designing train livery, branding and naming new subdivisions, and creating displays for expos.
As of 2024, I'm back in business. Get in touch if you want to chat about anything design-related. (Or trail running, which is my other passion.)
Check out some of my past work:
